Manager, Popular Theatre Marketing, Community Empowerment Programme

Job Description/Responsibilities:

Develop marketing strategy, business plan, financial performance and expenditure plan
Develop comprehensive annual marketing plans and execute sales and marketing accordingly
Formation of Popular Theatre club and enhance their capacity on cultural activities
Set annual sales target and achieve accordingly
Prepare monthly/ periodic report on profit-loss, sales growth, receipt and expenditure statement, operational progress and submit to the senior management
Enhance capacity of respective staff for promotion of Popular Theatre business
Regular field visit, organise and conduct meetings, discussions with potential client, organisation leadership, development partners, donors and relevant stakeholders
Generate market intelligence through proper tracking of sales record - be the expert on our clients, who are they, their buying behaviour, and their key buying criteria
Identify target markets and explore ways of service product sales and increase profitability
Analyse the market and identify potential areas where Popular Theatre will be able to ensure its market presence for social business
Innovate constantly to sustain the sales and its growth
Draft partnership agreements with corporate/ business/ GO-NGO clients to promote Popular Theatre
Ensure proper and regular coordination with the leads of programme components of CEP at Head Office and field level



Educational Requirements: Masters in Marketing/ Business/ Development Studies from any recognised university with all second class/ division or equivalent GPA/ CGPA 2.50 in all academic examinations


Experience Requirement: At least 5 years of working experience in the field of service marketing in the development sector. Experience in the sales of folk drama shows/ popular media events is preferred

Additional Requirements:
Have functional experience in service product development and marketing
Have managerial experience of at least 2 years
Have good understanding on product develop, marketing policy, promotion of product wide range of marketing, cultural event, business content in Bangladesh and group formation
Good analytical ability, time management, communication, presentation, report writing, budget, logical framework, accounts audit and procurement
Have proficiency on MS Word (Windows), Excel, Access and PowerPoint
Excellent team player and building relationship

Age: Maximum 40 years


Salary & Benefits


Other Benefits: Festival Bonus, Contributory Compulsory Provident Fund, Gratuity, Health and life Insurance and others

Job Location: BRAC Head Office

Last Apply Date: 26/Mar/2019

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